RFB® SK1
Build Your Putter
- Free US shipping
- Lifetime warranty
- 30-day returns
Return terms by build
- Stock: a full refund on unused putters, within 30 days of delivery.
- Custom builds: carry a restocking fee.
- Bespoke: final sale. A manufacturing defect is repaired or replaced under the Lifetime Craftsmanship Warranty.
- Warranty: lifetime cover against defects in materials and workmanship, for as long as you own it.
- Shipping: free on all US putter orders, fully insured via FedEx or UPS from New York.
Check your build before you order. Changes after the build starts may mean a cancellation and reorder.
100% custom-built to your specs. Ships in 10-15 days.
Shipping
Technology
Tested & Proven
in New York
Warranty
Returns
"The True Originator"
NBC Sports
10 Most Impressive Finds
"Gaining Market Share"
The RFB is the fourth balance category in golf history. Unlike face-balanced, toe-hang, or zero-torque putters, the RFB balances face-down with CG positioned forward of the shaft. This creates a “hammer effect” that automatically squares the face through impact, retains 99%+ ball speed on mishits, and generates immediate forward roll.
You choose every spec on this page, before checkout:
- All tiers: Hand, length, lie angle, head weight, shaft, grip, headcover, face material
- Premium adds: Accra, Kinetixx and BGT Stability One shafts
- Bespoke adds: Left-hand builds, laser engraving, sight line options, paint colors, face grooves, plus a personal fitting consultation with a member of our team
Custom-built putters ship within 10-15 days depending on customization level. Free shipping on all US orders. International shipping available. Shipping outside the US is free. Customs duties and import taxes are set by your country and paid on delivery. 30-day returns: a full refund on unused Stock putters. Custom builds carry a restocking fee, and Bespoke is final sale. We're confident you'll feel the difference within 5 putts.
The face-down balance feels different at first. Position the ball center of stance (about an inch further back than traditional). Take the putter back on the lean of the shaft and let it swing through naturally. After 3-5 putts, the natural pendulum motion clicks.
The data speaks
for itself.
Tested against the 8 best-selling putters using robotic stroke and Quintic Ball Roll Analysis. The results weren't close.
Gravity-driven robot at a controlled 8 mph. Quintic Ball Roll Analysis at 1,100 fps. 36 putts per putter across centre, heel and toe — 540 putts in total.
Blair Philip is an independent contractor. Mr. Philip does not endorse these products, is not paid to endorse these products, and is not affiliated with the company or enterprise in any manner.
Compare the four levels of customization
Every level is an RFB® putter. The higher the level, the more of it you fit to your stroke.
| Stock | Custom | Premium | Bespoke | |
|---|---|---|---|---|
| Price | $549 | $799 | $999 | $1,999 |
| Ships | in 10-15 days | in 10-15 days | in 10-15 days | in 10-15 days |
| Length | 33, 34 or 35" | Any length, 31–38" | Any length, 31–38" | Any length, 31–38" |
| Lie angle | 68–72° | 67–79° | 67–79° | 67–79° |
| Head weight | Fixed | You choose, 350–420g | You choose, 350–420g | You choose, 350–420g |
| Face | Black steel | Black steel or copper | Black steel or copper | Black steel or copper |
| Shaft | Stock graphite or steel shaft | Black PVD steel, chrome steel, graphite | Every Custom shaft, plus Accra, Kinetixx and BGT Stability One | Every Premium shaft |
| Grip | Custom Incred Golf grip | Full range: SuperStroke, Garsen, Golf Pride and 4 more | Full range | Full range |
| Headcover | Stock headcover | Your choice of 2 | Your choice of 2 | Your choice of 2 |
| Counterbalanced, armlock, broomstick | — | ✓ | ✓ | ✓ |
| Left-hand | — | — | — | ✓ |
| Engraving, sight lines, face angle, paint, grooves | — | — | — | ✓ |
| One-to-one fitting call with our founder | — | — | — | ✓ |
Stock
- Ships
- in 10-15 days
- Length
- 33, 34 or 35"
- Lie angle
- 68–72°
- Head weight
- Fixed
- Face
- Black steel
- Shaft
- Stock graphite or steel shaft
- Grip
- Custom Incred Golf grip
- Headcover
- Stock headcover
- Counterbalanced, armlock, broomstick
- —
- Left-hand
- —
- Engraving, sight lines, face angle, paint, grooves
- —
- One-to-one fitting call with our founder
- —
Custom
- Ships
- in 10-15 days
- Length
- Any length, 31–38"
- Lie angle
- 67–79°
- Head weight
- You choose, 350–420g
- Face
- Black steel or copper
- Shaft
- Black PVD steel, chrome steel, graphite
- Grip
- Full range: SuperStroke, Garsen, Golf Pride and 4 more
- Headcover
- Your choice of 2
- Counterbalanced, armlock, broomstick
- ✓
- Left-hand
- —
- Engraving, sight lines, face angle, paint, grooves
- —
- One-to-one fitting call with our founder
- —
Premium
- Ships
- in 10-15 days
- Length
- Any length, 31–38"
- Lie angle
- 67–79°
- Head weight
- You choose, 350–420g
- Face
- Black steel or copper
- Shaft
- Every Custom shaft, plus Accra, Kinetixx and BGT Stability One
- Grip
- Full range
- Headcover
- Your choice of 2
- Counterbalanced, armlock, broomstick
- ✓
- Left-hand
- —
- Engraving, sight lines, face angle, paint, grooves
- —
- One-to-one fitting call with our founder
- —
Bespoke
- Ships
- in 10-15 days
- Length
- Any length, 31–38"
- Lie angle
- 67–79°
- Head weight
- You choose, 350–420g
- Face
- Black steel or copper
- Shaft
- Every Premium shaft
- Grip
- Full range
- Headcover
- Your choice of 2
- Counterbalanced, armlock, broomstick
- ✓
- Left-hand
- ✓
- Engraving, sight lines, face angle, paint, grooves
- ✓
- One-to-one fitting call with our founder
- ✓
Loft is set at 3° on every putter. Broomstick builds add $200 at each level.
How it compares
Half-inch off-center mishit data. Robot-controlled stroke at 8 mph.
| Metric | Incred RFB | Scotty Cameron Phantom | Odyssey AI | TaylorMade Spider | LAB Golf |
|---|---|---|---|---|---|
| Face Twist (Heel) | 0.13° | 0.48° | 0.52° | 0.55° | 0.61° |
| Ball Speed Retention | 99%+ | ~95% | ~94% | ~93% | ~92% |
| Forward Roll | 66 RPM | 38 RPM | 35 RPM | 32 RPM | 42 RPM |
| Side Spin | <10 RPM | ~25 RPM | ~28 RPM | ~30 RPM | ~22 RPM |
| Forgiveness | 500% more | Baseline | Baseline | Baseline | Similar |
| Balance Type | Face Down (RFB®) | Face Balanced | Face Balanced | Face Balanced | Zero Torque |
| Custom Built | 100% Custom | Off the rack | Off the rack | Off the rack | Semi-custom |
Data from independent robotic testing. Quintic Ball Roll Analysis.
What golfers say after they buy.
"I hit a few putts off center to see how far they would go compared to a regular centered hit. They did not faulter. The putts ended up exactly where the other putts went. Overall I would give the putter a 10/10 for forgiveness, accuracy, alignment, and feel."
"You are a mad man!!!! This thing is a damn cheat code. I'm not telling my buddies!!!! Incredible."
"It's saved me at least 4 strokes per round. Some rounds 6-8 I believe. I've been meaning to text you how much I love it."
"On Tuesday I had my best putting day ever. 10 putts on the front and 12 on the back. Approximately 90 feet of putts holed."
"We played yesterday. All shared mine. Zero 3 putts. Easy 2 putts. Lots of 1 putts. I'm a believer!!! And a big mouth. I'm telling everyone."
"I have played 5 rounds with my new putter. I struggled at first but my last 3 rounds have been very good. I have made several putts in the 20 to 25 foot range and have handled the 3 to 5 footers much better. It rolls the ball so well and I think the putter is awesome."
"I will place an order today for two more putters. The putter is by far the best putter I have ever played."
"The RFB Black Mallet has taken over my TaylorMade Spider's spot in the bag. Way more forgiving, just as advertised — and I'm much more apt to sink long putts."
See it in play
They felt it in 5 putts.
"I've been teaching for 30+ years and this is the most forgiving putter I've ever seen. My students pick it up and immediately feel the difference."
"After you take about five putts with it, you're like, I don't want to putt with anything else."
"As a tour pro, consistency is everything. This putter delivers that. On mishits, I'm shocked how much ball speed I maintain."
The fourth axis
of putter balance.
For decades every putter balanced one of three ways. Reverse Face Balanced® is the fourth.
CG repositioned forward of the shaft. The putter balances face-down, creating the hammer effect that squares the face automatically through impact.
The fourth kind
of putter. Ever.
Face Balanced. Toe Hang. Zero Torque. And now, Reverse Face Balanced®. The RFB is the first new putter balance category in the history of golf.
The Hammer Effect
Forward weight distribution automatically squares the face through impact. Like swinging a hammer. The mass leads, the face follows.
Natural Pendulum
The putter swings itself. No manipulation required. Take it back on the lean of the shaft and let physics do the rest.
Immediate Forward Roll
44+ RPM topspin even at high launch angles. Typical putters produce backspin at these angles. Zero skid.
Wide Sweet Spot
Half-inch off-center? 0.01-0.02 mph ball speed deviation. Mishits that look and feel like pure strikes.
The pros who know putters.
"Made 80% of all putts in my first hour. I've been a Head Professional for over a decade and I've never seen anything like it."
"The forward weight makes the setup so much easier to teach. Students naturally get their hands ahead without me having to correct them."
Frequently Asked Questions
Comparing putters? See how the RFB stacks up: Incred vs LAB Golf · Incred vs Scotty Cameron · Incred vs Bettinardi · Incred vs Evnroll
Take the putter quiz.
Answer 5 questions about your putting stroke, preferred alignment, and feel. We'll recommend the right RFB model and configuration for your game.
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