RFB Blade Putter
The world's first Face Down Putter®. 500% more forgiving than traditional putters in independent robotic testing.
100% custom-built to your specs. Ships in 5-10 days.
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The RFB is the fourth balance category in golf history. Unlike face-balanced, toe-hang, or zero-torque putters, the RFB balances face-down with CG positioned forward of the shaft. This creates a “hammer effect” that automatically squares the face through impact, retains 99%+ ball speed on mishits, and generates immediate forward roll.
After you place your order, you'll receive your personal spec sheet where you choose:
- All tiers: Hand, length, lie angle, weight, shaft, grip, headcover, face material
- Premium adds: 30+ premium shaft and grip options, copper face material
- Bespoke adds: Laser engraving, exotic face materials, sight line options, paint colors, face grooves, plus a personal fitting consultation with founder Nakul Sood
Custom-built putters ship within 5-10 days depending on customization level. Free shipping on all US orders. International shipping available. 30-day satisfaction guarantee. We're confident you'll feel the difference within 5 putts.
The face-down balance feels different at first. Position the ball center of stance (about an inch further back than traditional). Take the putter back on the lean of the shaft and let it swing through naturally. After 3-5 putts, the natural pendulum motion clicks.
The data speaks
for itself.
Tested against the 8 best-selling putters using robotic stroke and Quintic Ball Roll Analysis. The results weren't close.
"This is actually, I think this is the best performer. You've done a really amazing job. You must have put some serious thought into this."
They felt it in 5 putts.
"I've been teaching for 30+ years and this is the most forgiving putter I've ever seen. My students pick it up and immediately feel the difference."
"After you take about five putts with it, you're like, I don't want to putt with anything else."
"As a tour pro, consistency is everything. This putter delivers that. On mishits, I'm shocked how much ball speed I maintain."
How it compares
Half-inch off-center mishit data. Robot-controlled stroke at 8 mph.
| Metric | Incred RFB | Scotty Cameron Phantom | Odyssey AI | TaylorMade Spider | LAB Golf |
|---|---|---|---|---|---|
| Face Twist (Heel) | 0.13° | 0.48° | 0.52° | 0.55° | 0.61° |
| Ball Speed Retention | 99%+ | ~95% | ~94% | ~93% | ~92% |
| Forward Roll | 66 RPM | 38 RPM | 35 RPM | 32 RPM | 42 RPM |
| Side Spin | <10 RPM | ~25 RPM | ~28 RPM | ~30 RPM | ~22 RPM |
| Forgiveness | 500% more | Baseline | Baseline | Baseline | Similar |
| Balance Type | Face Down (RFB®) | Face Balanced | Face Balanced | Face Balanced | Zero Torque |
| Custom Built | 100% Custom | Off the rack | Off the rack | Off the rack | Semi-custom |
Data from independent robotic testing by Blair Philip, TRU2SPORTS LLC. Quintic Ball Roll Analysis.
CG repositioned forward of the shaft. The putter balances face-down, creating the hammer effect that squares the face automatically through impact.
The fourth kind
of putter. Ever.
Face Balanced. Toe Hang. Zero Torque. And now, Reverse Face Balanced®. The RFB is the first new putter balance category in the history of golf.
The Hammer Effect
Forward weight distribution automatically squares the face through impact. Like swinging a hammer. The mass leads, the face follows.
Natural Pendulum
The putter swings itself. No manipulation required. Take it back on the lean of the shaft and let physics do the rest.
Immediate Forward Roll
44+ RPM topspin even at high launch angles. Typical putters produce backspin at these angles. Zero skid.
Wide Sweet Spot
Half-inch off-center? 0.01-0.02 mph ball speed deviation. Mishits that look and feel like pure strikes.
The pros who know putters.
"Made 80% of all putts in my first hour. I've been a Head Professional for over a decade and I've never seen anything like it."
"Puts a very consistent roll on the ball. Super confident when it's in my hands. Like I can't miss."
"The forward weight makes the setup so much easier to teach. Students naturally get their hands ahead without me having to correct them."
Take the putter quiz.
Answer 5 questions about your putting stroke, preferred alignment, and feel. We'll recommend the right RFB model and configuration for your game.
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